i build experiences
from the ground up.

get in touch

hi, i'm amanda grace.

Hi! I’m Amanda Grace – or AG for short. I’m a Sydney-based user experience and product leader who’s recently left industry to teach high schoolers how to code. 🧑‍🏫

my work.

uber carshare

Australia's largest peer-to-peer car sharing platform

read more >

coca-cola motion menu

An ordering interface built with Microsoft Kinect technology

read more >

hey agents

A web app connecting property owners and real estate agents

read more >

whisky loot

An e-commerce solution for a whisky subscription service

read more >

tal

A campaign microsite for reserving skin-check appointments

read more >

bond intelligent care

An SDK designed to build trust in the service and its physicians

read more >

my thoughts.

lessons from hollywood: how to write diverse user personas

User personas – like many other things in this world – have a bit of a diversity problem. Here’s what we can learn from this year’s Oscars.

read more >

how to stop designing stupid products: listen to your user

The best entrepreneurs don’t know better than their users – they know how to listen to them.

read more >